Tips And Resources
Building a Brand Beyond the Logo
In this article we look at how a robust brand goes beyond visual elements, it should instead embody...
How to Set Pricing For Your services
This article demonstrates how finding the right pricing strategy in the aesthetics industry is a nuanced process, going...
How to Improve Customer Experience
This article analyses now establishing a strong online presence through websites and social media will improve relationships with...
Our Top Tips for Building Client Relationships
This article covers how transforming one-time transactions into loyal clients requires personalised approaches, transparent communication, and building both...
Top 5 things every aesthetics website needs
This article looks at the website essentials for aesthetics businesses. For example, they should: highlight treatments, show authentic...
How aesthetics practitioners can gain a competitive advantage
Learn how to stand out online as an aesthetics practitioner, analyse competitors, understand customers deeply, explore untapped markets,...
6 key points for efficient pricing
Setting efficient pricing involves managing client expectations, understanding costs, knowing your audience, analysing competitors, considering skill level, applying...
How to identify your target audience
Understanding who your audience is, where they are online, and what motivates them enables you to tailor your...
Godaddy alternative for small businesses
Making a decision about the platform for your business can be quite a daunting task. When choosing the...
Yell Alternatives for small businesses
Choosing a platform for your business can be a challenging decision. Small businesses will need to consider budget,...
Wix Alternative for Small Businesses
Choosing a platform for your business can be a challenging decision. Small businesses will need to consider budget,...
The importance of Microcopy
Microcopy is the small, often overlooked words on a website or app that make a big difference. These...
