Wix Alternative for Small Businesses

by Leanne M @ Procredible

Choosing a platform for your business can be a challenging decision. Small businesses will need to consider budget, scope, and capabilities when deciding which platform is right for them.

In this article, we will compare two affordable website packages; Wix and Procredible to help you make the best decision for your business. We will look at their features, pricing plans, and more to determine which one is better suited for a small/start up business. By the end of this article, you should have all the information necessary to make an informed decision on which platform is best for you!

Wix vs Procredible

In order to draw a fair comparison we will be comparing both of their most popular payment plans, looking at the pros and cons of each option. 

For Wix, this would be the Unlimited plan

For Procredible, this would be the professional plan

Design

Your website is there to represent your business and help you form a good impression.

When choosing a website package, one of the key parts of it is the design and what options you have. There are a few choices you have when looking into this: 

  • Design the website yourself
  • Get the website designed 

Another thing to consider with the design of your website is whether the platform you’re using will enable you to have a mobile optimised website. This is ‘the process of adjusting your website content to ensure visitors accessing the site from mobile devices have an experience customised to that device’.

This is one of the most important areas to consider with design as it will have a massive impact on your user experience. Just think about how many people are using mobiles!

There will be pros and drawbacks to both decisions. 

Wix Design 

If you went with the Wix package, you would design and build the website yourself. They offer a range (800+) of different templates to choose from, to give you a base. These include both predesigned templates and blank ones so that you can tailor your website design to be as specific as you like, including: Business & Services, Store, Creative, Community and Blog templates.

While getting a self designed website can be a lot cheaper, without a trained eye there will likely be areas within the design that get overlooked that could impact the effectiveness of your site. 

When it comes to mobile optimisation, Wix will automatically create a mobile-friendly site for you using the content and elements from your desktop site.

Furthermore, updating your Wix site is a nice and easy process. After publishing you can edit your website as much as you want, the changes won’t be made until you have pressed publish.

Procredible Design

Procredible websites on the other hand, are designed by professional website designers, who have experience working on both big and small website projects. This means the design process will consist of you and a designer discussing your business, competitors and designs you like so that the website is tailored to your industry and tastes. 

However, as your website is being designed externally to you, there will be a need to wait for the design to be done, therefore there may be a delay on how quickly you can get your website up and running.

Procredible designers will create your website in a responsive platform, this means that your website will be optimised for mobile, tablet and desktop (it will look good on a range of different screens).

As your website will be designed by a professional, there may be limitations on editing capabilities, these will increase depending on your plan. In other words, if you wish to edit your Procredible website after it goes live, you can, with Procredibles easy drag and drop options, it’s designed to be easy to use.

SEO Features

Search Engine Optimisation is the bread and butter of any website. This is the process of increasing traffic to a website from search engines, and the quality of your SEO will determine how well your website does. As SEO is such an important part of a website’s, the features the website platforms offer is essential to know.

Wix SEO

Data Markups

Wix gives access to the standard SEO features, including: Meta Tags, URL structure and slugs, data markup and more. ‘Wix adds preset markups to some of your site’s pages by default when you create them’. This you to create your own data markups externally, but doesn’t offer any support if something goes wrong.

Google Search console & analytics

Wix will require its clients to set up their own Google Search Console as well as Google Analytics, which are used to keep track of how your website is doing, submit your website to Google and check your site for any issues.

While having the freedom to handle your own SEO can be quicker and more convenient, not all individuals will be SEO savvy and there may be features that get missed (such as adding alt tags to imagery).

Procredible SEO

Procredible differs as some areas of SEO will be pre-filled by professionals. The website owners will have complete access to the SEO features, able to edit where they see fit.

Google Search console & analytics

At Procredible, the team will set you up on Google Analytics and Google Search Console and you’ll also have access to performance statistics within the platform in order to see how your website is performing. 

SEO done by professionals

In comparison, when set live Procredible websites will have the base SEO features already done for you, you can edit these afterwards if you want but as these features are filled in by industry professionals there is less of a need or worry to.

Hosting

Both Wix and Procredible offer hosting as part of the package.

Wix Hosting

For the Wix website, you get free hosting that comes with a set amount of storage space, this is limited to 10GB, outside of having a lot of high quality media on the site, you may not be likely to reach this limit on a small website, but is something to bear in mind, based on the type of website you have. 

There is also the bandwidth which, the data that needs to be downloaded to show the page, is unlimited on Wix.

Procredible Hosting

On the Procredible website package, the website hosting is part of the price and there is no limit on the storage space or the bandwidth. 

Both companies use the latest security protocols, which includes providing an SSL to ensure that all data is kept safe and secure. Therefore, users can rest assured knowing their websites are safe when using either Procredible or Wix as their hosting provider.

Domain Names

When it comes to the domain names this is where Procredible and Wix differ quite a bit. Procredible provides their users with a free domain name, this is relevant for as long as their website is active. This means that users don’t need to stress about getting and paying for a domain name. 

Wix Domain Names

With Wix, on a premium plan, you get a voucher for a free domain name for a year.’, this means that on their most popular plan users will be able to get a unique domain name for one year, after which it is up to them to pay for it. 

Procredible Domain Names

Of course, having a unique domain name for your website is quite crucial for a website. Considering the added costs that a domain name would add is important when looking at both Procredible and Wix. Whereas the domain name is included in the set cost for Procredible, at Wix, you will have to pay for your own after the first year. 

Customer Support

One area that is very important for any business to consider is the amount of support made available for them.

Wix customer support

With all of their packages, customers are offered 24/7 customer support. This includes a phone line that customers can phone at any time of the day to get assistance. In addition to this, Wix also offers a friendly chat bot that people can submit questions to, they may submit a ticket or request a callback. 

Having access to 24/7 support is a great bonus for any business, should any issues arise there will always be assistance available, or their friendly chat bot might direct you to their FAQ page to see if your problem can be solved that way. However there may be frustration surrounding this.

One study found that 57% of people find it frustrating when there are long hold times, additionally, many individuals want to be heard and don’t want to be directed to an FAQ page, there may be anger surrounding this non-human element of support. 

Procredible customer Support

Procredible websites are built and supported in the UK. Whereas Wix offers 24/7 customer support, Procredible offers unlimited UK support, with a dedicated team of experts ready to support their clients. 

As procredible is a smaller business than Wix, Support is generally more streamlined and personal. Clients are offered training videos and online support documentation, or they can chat on the phone to a professional. 

A lot of individuals may prefer this more personalised support system from Procredible, however the added benefit of having 24/7 support is also an added bonus for Wix, especially as you will be designing your own website. 

Price

When comparing the website plans, one of the main areas people will look at is price. One study stated that ‘everything comes second to pricing’, no matter how much we like something, be it a product or service, our decision on whether to take action, the price, will likely play a large role in the final decision. 

Wix Pricing

When it comes to pricing, Wix’s most popular paid website plan costs £11 per month, this is for ‘entrepreneurs and freelancers’. One of the great parts of Wix is that their pricing is made to be affordable for users. However, what they are providing is a base platform, what we mean by this is that you get a base to work with, but no additional help or support. The work to design build and set up the website

Procredible Pricing

On the other hand, Procredibles most popular package starts at £55 per month. While this might be a higher price point, you do end up with a finished website. Procredible websites are created and built by professional designers, who have worked on a multitude of different web projects, giving them a wealth of experience. This, and the many added benefits of the most popular package, is what makes up the cost. 

Both Procredible and Wix most popular packages have a range of different features available. Wix’s most popular plan has a range of things that come with it, including different 1 year free features such as a ‘free domain for 1 year’. However, this is something that is permanent for procredible users which is what makes up the extra cost. 

Both platforms include features that include support, Wix offers 24/7 support, whereas Procredible support is more personal to the specific client. 

For those who are looking to keep costs as low as possible, Wix may be the more popular option, but will require a lot more hand on work. Should a user prefer to take a more hands-off approach, where they rest assured that their website’s design is being created by industry professionals, and they do not have to worry about any technical details, leaving them to take care of their business. Procredible would be the better choice. 

Pros and cons 

Wix

Pros

  • Affordable pricing
  • 24/7 Support
  • Easy design interface

Cons

  • Free plans include Wix Branding
  • Limited by storage
  • Can’t change templates
  • Limited access on domain names

 

Procredible

Pros

  • Website designed and managed by professionals
  • Friendly Support
  • Catered to small businesses

Cons

  • Takes longer to get website

Final Thoughts

Choosing the best platform for your website can be a stressful task for small businesses. It is important to consider the scope of your project, budget and capabilities of both the platform and yourself (when it comes to technicality and design) before making a final decision. Consider the previous factors of both Wix and Procredible so that you can make an informed decision. 

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